Jill Chaosheng McLean

I’m a brand designer drawn to stories, human behaviour, and the quiet details that make something feel real.

Born in Taiwan, she carries with her a strong appreciation for discipline, quiet focus, and the belief that skill is honed through steady perseverance. This mindset grounds her creative practice, where each project is approached as a chance to learn, refine, and grow.

Her process begins with deep listening and close collaboration with clients, allowing for thoughtful, unexpected outcomes that communicate both clarity and heart.

As Muriel Rukeyser once wrote, “The universe is made of stories, not of atoms.” Jill's work begins with this truth.

When she’s not designing, Jill is always reading — she’s a massive reader who wouldn’t mind revisiting the entire Harry Potter series for the seventh time (and counting). Her biggest dreams are to write a sitcom show, visit Egypt with her husband and go sandboarding in South America.

Selected Clients

TELUS

Services

I work with founders and creative businesses to build brands that feel considered, cohesive, and emotionally resonant.

Creative Direction

  • Concept development

  • Mood & narrative building

  • Art direction

Brand Identity

  • Logo systems

  • Typography & color direction

  • Visual language

Brand Story

  • Positioning

  • Messaging foundations

  • Narrative clarity

Awards

New Talent Annual 2022 - Honorable Mention
Issued by Graphis · 2022

Indigo Design Award - 2021 Bronze Winner
Issued by Indigo Design Award · Apr 2021

Student Award of Distinction
Issued by InFocus Film School · Apr 2021

Judge and panelist

Guest Judge for Graduation Identity Design Competition
InFocus Film School · Mar 2024

Guest Panellist for Graduation Identity Design Competition
InFocus Film School · Aug 2023

Guest Panellist for Graphic + Digital Design Panel Discussion
InFocus Film School · Apr 2022